This email is an update on Herbal-Active®, a new natural preservative beginning to replace benzoates and sorbates in a wide range of foodstuffs and cosmetics.

Natural preservatives pose a host of challenges in developing their application potential. As with chemical preservatives, the presence or absence of organic matter, liquid phases (oil and/or water), pH, microbial loads and processing temperatures amongst many other parameters all contribute to the anti-microbial efficiency and the desired length of stability under different packaging and storage conditions all have their influences. However, Herbal-Active® has now been shown to work independently of pH; across different liquid phases; over a wide temperature range (from 0 to 40°C); and effective even against tougher organisms such as Lactobacilli, Micrococci and moulds.

We still suggest that to fully understand if a natural preservation system will work for a specific product, direct tests are essential. No academic data or in vitro tests can replace in-product trials and shelf life evaluation.

Here are some recent findings in actual product trials:

Fresh produce

This is undoubtedly the stronghold for Herbal-Active® as dipped produce gains both added food safety with the removal of food pathogens and also extended shelf life as food spoilage organisms are killed in a simple dip and drain process. Berries can get a 2 to 5 fold added life and stone fruits up to 10 times. Soft vegetables eg zucchini and other squashes, cucumbers, tomatoes etc see dramatic extensions of shelf life of up to 4 months in some cases. Additionally, the nutritional quality of ‘Naturally Long Life’ produce is maintained unlike produce that continues to deteriorate from fungal growth over time.

Other foodstuffs tested include nuts, legumes, truffles, salad greens and herbs, rind-washed cheeses and hard cheeses eg parmesan used in pesto. All benefited from the dipping.


Fresh store-bought chicken (skin on) was used as a medium and either sprayed with the Herbal-Active® solution at 1% or dipped into a 0.5% solution. Swabs were taken from controls and treated meats immediately on treatment; after 30 minutes; and after an over-night incubation at chill temperature (4°C).

The control had a total plate count of 500-600 cfu/g; E. coli was at 75-80; and negligible colonies of Staphylococcus.

After spraying the chicken with the prepared Herbal-Active®, the total count was little changed but E coli dropped to less than 5 cfu in the samples left for 30 mins and overnight.

However, after dipping the total counts dropped dramatically reducing the E. coli from 75 – 80 cfu down to less than 5cfu/g in each case.

The porous chicken skin provides a challenging substrate to sanitize as microbes see it as a condominium accommodation matrix occupying the surface, underside and all the way through the cellular structure.


Some pork meat was left to rot in the refrigerator until highly (and unpleasantly) odorous. The tpc was 20 million cfu/g; the E. coli was 30,000/g and Staphylococci was 1000 cfu/g.

Spraying this meat dropped the tpc to 40,000, the E. coli to 20,000 (negligible) and the Staph remained the same at 1000.

However, dipping this pork yielded a dramatic reduction in tpc to 1000cfu/g and under 5 cfu/g for both, E. coli and Staph. There was no difference between the meat being just dipped or left overnight in the solution before swabbing.


These results demonstrate that dipping foods into Herbal-Active® even briefly, can significantly reduce the total plate count, E. coli and Staphylococci loads (both indicators of human contamination). The chicken meat dipped with this solution had no discernible flavor from the H-A on cooking as there was a dilution effect on the surface coat with the chicken as it was chewed.

Additional work is continuing to assess efficacy of this dip against Listeria and Salmonella.

USP PET update

Test results just in after a month of lab work – E.coli at 520,000 cfu/g were inoculated into various concentrations of Herbal-Active®, the lowest being 0.1%. In all test samples, the E. coli dropped to less than 10cfu/g after 14 days and faster, total control at higher concentrations. This supports our previously reported NATA results of effective control of Candida albicans, P.aeruginosa and S. aureus at a minimum test level of 0.1%.


From a range of trials and tests we recommend Herbal-Active® at 1% as a dip for fresh produce prior to juicing. The use as a spray into bottles or over form, fill and seal laminates for cold fill drinks is recommended.

The use of Herbal-Active® as a sanitizer for concentrates diluted to beverages or for sweeteners used in beverages is routine. Herbal-Active® at 1% is able to reduce mould numbers significantly. Diluting this pre-treatment strength solution by 1:10 or more will render it tasteless as it adds shelf life even to cold formulated products.


Dry rubs, marinades and seasonings can easily be blended with Herbal-Active® up to 0.1% and even higher due to the dilution effect of small additions of the end seasoning as surface coats and inclusions to meats, snack foods and cheeses etc. Strongly flavored foods can also utilize Herbal-Active® at this concentration as the taste will blend with many commonly used herbs and spices. As is commonly known, herbs and spices themselves can carry high microbial loads while conventional anti-microbial methods such as steam treating or gamma irradiation or more novel methods such as volatile head space treatments can affect the quality of the flavors.

Herbal-Active® is currently being used as a means of controlling unwanted moulds on ripening cheeses (0.5 to 1% as a wash); as a natural antimicrobial in bottled marinated cheeses (at 0.05 to 0.1%); and has successfully been used in cream, yoghurts and other dairy products to enhance shelf life.

We also assist in trouble-shooting applications so please, if you have a product which needs the chemical preservatives replaced, just email or call and give us a chance of solving your challenge – naturally.

Case Study: The challenge of mixtures

Currently in test is humus which is an emulsion of 20% oil from sesame seed paste and 50% water, mostly from the cooked chickpeas. A previous formulation (less active against moulds) supplied as an emulsion and diluted to a working solution with ethanol gave the product several weeks shelf life. However, we needed more. Neither a straight water miscible nor oil miscible Herbal-Active™ in the new anti-mould mix quite did the trick individually, so currently in test is a dual application of them both. We predict that this should achieve the 3 months shelf life and even provide some antioxidant protection to the oil.


A concentration of around 1% Herbal-Active® is recommended for cosmetics and while this level will have a detectable herby note, the aromatics can easily be masked with conventional cosmetic fragrances.

To summarize, the work to date proves that Herbal-Active® is an effective natural preservative for foods, beverages, packaging and cosmetics. While it is not always a dump and stir solution, a methodology of approach is developing to apply this new natural preservative to the many products currently using benzoates and other undesirable chemical preservatives.

  • Can you tell me what the acacia gum formulation is? I see you mention this as being more suitable for liquids or did I get this wrong.

    Does the HerbalActive have any taste?

    How long does it last once it’s incorporated into the product? ie does it affect the use by date.

    Maybe there’s some additional information I can access. I am interested for flower essences and homeopathic remedies!!

    Thank you.

    • Hi Melanie,
      Acacia gum is the carrier for my mix of essential oils and acts as an emulsifier and solubilizer for the aromatic ingredients. Antimicrobial action is for liquids as water is needed to activate the product and lyze the microbial cells. There is no recovery for the micro-organisms and building resistance to Herbal-Active is impossible.
      Cosmetic manufacturers using Herbal-Active generally put 2 years shelf life on their products.
      Please research the flower essences well. There are charlatans promoting Australian flower essences even though they are an entire fabrication and totally useless. You may not appreciate this article but it is based only on fact: I do hope that your honorable intentions are not deceived by dishonest marketers and con artists.

  • Hi Vic,

    I would like to purchase some Herbal Active for my beverage how do I get in contact with you and also begin to purchase this thank you.

  • What if the herbs were used as powder form for herbal concentrate, do I need to increase final Herbal-Active proportion to preserve it properly?

    • Hi Adriana,
      Herbal-Active is generally used at 1% in cosmetic products. Is this the purpose of your herbal concentrate? If you are making a beverage from dried herbs then I’d recommend another process. Please let me know more about the nature of your product. Email me on vic at cherikoff dot net

    • Hi Solomon,

      The first step would be to dip and drain the herbs in Fresher4Longer natural food rinse (made from Herbal-Active at 1% strength) and then make your liquid preparation. As these would no doubt be concentrates, you could also incorporate some Herbal-Active in the finished product, say, at around 0.1% to stop yeasts and bacteria fermenting the product and to help maintain the colour.


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